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    Google to add video thumbnails SERP's

    April 29, 2016

    |

    Karam Media

     

    “Creativity is intelligence having fun.” That's what Einstein famously said. 2016 is the  year of video marketing. As a communications and marketing executives, we have discovered that creating a video that embodies your product is the new standard in creating good...

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    OFCOM Investigates Alfred from Batman

    April 25, 2016

    |

    Karam Media

    Chris Evans' the host of BBC Radio 2 breakfast show

     

    is to be investigated by the broadcasting watchdog over an interview with Jeremy Irons in which the actor swore.

     

    Ofcom said the programme "included the most offensive language before the watershed" and would be inv...

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    TV advertising really does work

    April 19, 2016

    TV is the most effective advertising medium. That is one point that every major study into advertising effectiveness agrees on. It generates the most profit, creates more sales and consistently outperforms everything else. TV stands head and shoulders above other me...

    Read More

    The Rise of TV Sponsorship

    April 19, 2016

    |

    Karam Media

     

    TV sponsorship can range from a simple on-air association with a single programme or strand to a long-term, fully-integrated partnership including branded content, product placement, televised branded events, promos, competitions, licensing and lots more. Big or sm...

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    Online ad view-ability 'at highest level in 18 months'

    April 18, 2016

    |

    Karam Media

    Online Marketing is still evolving, it's not perfect by a long shot. Ad view-ability is the next facet under development. And this is as significant as any other. In the UK online spending has increased to its highest level in the past 18 months. And it continues to...

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    Email Marketing - Tips and Tricks

    April 13, 2016

    |

    Karam Media

     

    Email marketing is still one of the best ways to target and communicate with your audience. It still delivers high ROI and over the years the evolution of email marketing is staggering. 15 years ago who would have thought that organisations are using metrics, A/B t...

    Read More

    Social Media Marketing Tips

    April 13, 2016

    |

    Karam Media

    Our everyday activities are moving increasingly to the web, making search marketing an extension of, rather than an alternative to traditional marketing.

     

    Activity and time spent on each social platform varies, so when pushing paid media across social channels, the n...

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    PR Services - Alone in the dark?

    April 12, 2016

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    Karam Media

     

    PR services are regarded as held in high esteem. Sought after by many organisations, companies and prominent individuals. A PR specialist communicates with the public and media on their behalf as an extension of the company. This helps their clients create and main...

    Read More

    Sponsorship On Demand

    April 12, 2016

    |

    Karam Media

    On demand is fast becoming one of the most popular ways for viewers to watch their favourite content. It offers unlimited access to the latest television series, movies and documentaries, available via online streaming services across Smart TV sets, mobile devices,...

    Read More

    Google AdWords is changing

    March 30, 2016

    |

    M Hussain

    Google announced the start of a major redesign process aimed at rejuvenating the AdWords interface. It was a long time coming, Google last touched up AdWords in back in 2008.

    It’s a major undertaking that aims at addressing a number of issues and wishes raised by a...

    Read More

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    Google to add video thumbnails SERP's

    April 29, 2016

    OFCOM Investigates Alfred from Batman

    April 25, 2016

    TV advertising really does work

    April 19, 2016

    The Rise of TV Sponsorship

    April 19, 2016

    Online ad view-ability 'at highest level in 18 months'

    April 18, 2016

    Email Marketing - Tips and Tricks

    April 13, 2016

    Social Media Marketing Tips

    April 13, 2016